Brandecation Cookie Policy
This Cookie Policy explains how we use cookies and similar technologies on our website. By accessing or using our website, you consent to the use of cookies as described in this policy.
What are Cookies?
Cookies are small text files that are stored on your device when you visit a website. They serve various purposes, including analyzing website traffic, remembering your preferences, and providing essential functionalities.
Types of Cookies We Use
- Strictly Necessary Cookies: These cookies are essential for the functioning of our website and cannot be disabled. They enable basic functionalities such as page navigation and access to secure areas of the website.
- Performance and Analytics Cookies: These cookies collect information about how visitors interact with our website, such as the number of visitors, pages visited, and sources of traffic. This information helps us improve the performance and usability of our website.
The "_fbp" cookie is associated with Facebook Pixel, which is a tool used for tracking conversions and analyzing the effectiveness of advertising campaigns on Facebook. This cookie helps track visits to websites that have Facebook Pixel implemented and collect information about user interactions, such as page views, clicks, and purchases.
The "_fbp" cookie stores a unique identifier for each user and expires after 90 days. It enables Facebook to match website visitors with Facebook users for targeted advertising purposes and to optimize ad delivery based on the user's browsing behavior.
Overall, the "_fbp" cookie plays a crucial role in tracking conversions and retargeting users with relevant ads across Facebook's advertising platform.
The "_ga" cookie is another component of Google Analytics. It's used to distinguish unique users by assigning a randomly generated number as a client identifier. This cookie is typically set when a user first visits a website and expires after 2 years. It allows Google Analytics to track user interactions across different sessions and devices, providing website owners with valuable insights into user behavior, demographics, and traffic sources. The data collected through the "_ga" cookie helps optimize website performance, tailor content to user preferences, and measure the effectiveness of marketing campaigns.
The "_gat_gtag_UA" cookie is also related to Google Analytics. It is used to throttle the request rate to Google's servers, limiting the collection of data on high-traffic websites. This cookie does not store any personally identifiable information and typically expires after 1 minute.
The "_gid" cookie is a part of Google Analytics and is used to distinguish users. It's a persistent cookie that expires after 24 hours. It stores a unique identifier for each distinct user, enabling Google Analytics to differentiate between users and track their interactions with the website. This helps website owners understand user behavior, such as how users navigate the site, how long they stay on each page, and which pages they visit. The data collected through the "_gid" cookie is used to generate analytics reports and improve the website's performance and user experience.
The "i18n_redirected" cookie appears to be related to internationalization (i18n) and language redirection on a website. This cookie may be used to store information about the user's language preference or the language they were redirected to, possibly after detecting their browser settings or based on their location.While this cookie may not be essential for the basic functioning of the website, it can significantly enhance the user experience by providing content in the user's preferred language without requiring manual selection. However, its necessity depends on the specific requirements and goals of the website's internationalization strategy.
Managing Cookies
You can manage your cookie preferences through the Cookie Consent Manager. However, please note that disabling certain cookies may affect the functionality of our website.
Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We encourage you to review this policy periodically for any updates.
Contact Us
If you have any questions or concerns about our use of cookies or this Cookie Policy, please contact us at privacy@brandecation.com.
